SEED ROUND · $2M

Fandom
Builds
Worlds.

Premium licensed construction brick collectibles for the fandoms underserved by traditional brick leaders. Pre-funded. Inventory-light. Built for adult collectors.

$2M SEED RAISE
Seed Round
2 Signed Major Gaming Licenses
IP Agreements in Hand
+ 2 IPs in contract stage
with one of the largest gaming platforms
Pre-Funded
At Every Drop
Q1 2027
First Drop Launch
Request Deck & Financial Model
$68B Adult Collectibles Market by 2030 ◆ Major Gaming Licenses Executed ◆ Publisher-Backed Drop Launches Q1 2027 ◆ Inventory-Light Demand-Led Model ◆ Major Gaming Licenses Executed ◆ D2C Pre-Order Drop Engine ◆ $68B Adult Collectibles Market by 2030 ◆ High-Margin Pre-Funded Model ◆ 68 Drops Planned by Year 5 ◆ Inventory-Light Demand-Led Model ◆ Major Gaming Licenses Executed ◆ D2C Pre-Order Drop Engine ◆
The Opportunity

Adult fandom is
reshaping collectibles.
Legacy brick brands
have not caught up.

$39B¹
Adult-driven toy salesLast year alone
$68B²
Adult collectibles marketProjected by 2030
30%³
Of global toy buyersAre adults
$27B+⁴
Gaming merchandise aloneGlobal gaming merchandise market
¹ Circana, U.S. Checkout, 2023
² Research & Markets, Kidulting Toys Market Overview, 2024
³ NPD Group / Circana, 2023–2024
⁴ Global Market Insights, Gaming Merchandise Market Report, 2024

The leading brick brands have proven the scale of premium brick building, but their brand and retail models are generally optimized for broad, family-friendly audiences. Fanbrix is focused on the adult collector segments that remain underbuilt by the traditional category.

The structural white space

Major gaming franchises, adult anime, music fandoms, and cult classics often sit outside the core focus of broad-market brick leaders. Thousands of fan ideas compete for review, but only a small number become official products. Fanbrix is built for the communities that are ready to buy now.

Why Now

Gaming fans already
pre-fund premium
licensed products.

$27.5M
Cyberpunk Trading Card Game
49,000 backers · Kickstarter · March 2026
Most-funded game campaign in crowdfunding history across all platforms.
$12.5M
The Witcher: Legacy Board Game
30,000 backers · GameFound · November 2025
Biggest campaign in GameFound history at launch.
$7.6M
Slay the Spire: Downfall
38,000 backers · Kickstarter · March 2026
Collector editions sold out within 48 hours of campaign launch.
🎮
D2C Native Generation
First generation of adults fully comfortable buying directly from brands. Youtooz scaled to $100M+ revenue entirely D2C.
🤝
Publisher Buy-In
Major IP owners now actively support Kickstarter launches. It validates demand, seeds audiences, and creates an authentic merch path with reduced speculative inventory exposure.
🧱
The Build Category Booming
$12B+ global construction toy category growing +15% YoY. Adults now represent 25% of all brick buyers — the fastest growing segment.
The Platform

Three growth engines.
One demand-proven
drop platform.

Fanbrix is not just a product company. It's a demand-validated drop engine with three compounding revenue streams — each feeding the next.

01
Core
AAA IP Flagship Drops
Our primary revenue stream. AAA IP with publisher backing, launched via pre-order. Every drop is pre-funded — production only unlocks on MOQ. Launched via Fanbrix.com.
49–52% gross margin · Inventory-light, demand-led production
02
Forge
Community IP Discovery
Demand intelligence engine. Fans and creators submit build concepts. Top-voted ideas move to licensed development. Fanbrix secures rights — MOQ model removes speculative risk. Creators earn a revenue share.
No upfront IP acquisition cost · Community validates first
03
Studios
Publisher Inbound Channel
Publishers pitch their IP and pay a development fee. Publisher markets to their own fandom — zero CAC for Fanbrix. Fanbrix earns revenue on every unit sold. MOQ not met = we don't produce.
Inventory-light, demand-led production · Activates FY2
The Product

Two flagship drops.
Both signed.
Launching Q1 2027.

Adult-level complexity. Premium packaging and unboxing experience. Collector's guide book with game concept and lore. These aren't toys — they're fandom monuments. IP details shared post-qualification.

Fanbrix also has 2 additional IPs in contract stage with one of the largest gaming platforms in the world.

Drop 01 · Signed · Launch Q1 2027
Major Licensed
Gaming Drop 01
Iconic action-adventure franchise · Anniversary build
4,217
Pieces
5-23
Figurines
5
Tiers
  • Modular build with manor estate, assault course, hedge maze, and display options
  • Iconic vehicles integrated across select modules and tiers
  • Fan-favourite figurines plus deep lore characters for collectors
  • Hidden archives with secret artifact display
  • LED accent lighting and anniversary collector packaging
Drop 02 · Signed · Launch Q1 2027
Major Licensed
Gaming Drop 02
Iconic medieval open-world franchise · Castle build
4,000+
Pieces
10+
Figurines
6
Tiers
  • Fortress build with dungeon-to-tower progression
  • Breakaway action feature and modular expansion
  • Torch lighting and hidden lore details
  • Collector-grade packaging with lore art book
  • Expansion modules including Alchemy & Armoury
Competitive Moat

What makes Fanbrix
hard to copy.

01
Broad-Market Brick Leaders' Structural Constraint
Broad-market brick leaders are generally optimized for family-friendly, retail-safe products. Mature gaming IP such as Cyberpunk 2077 or Resident Evil can sit outside that positioning, creating a structural opening for a specialist brand built around adult collectors.
02
Speed to Culture
Traditional toy companies run 2–3 year development cycles. Fanbrix moves from IP agreement to campaign launch in 3–6 months. Fandoms move at cultural speed — we launch in the window that matters. Something the incumbents can't do.
03
Pre-Order Solves the Chicken-and-Egg Problem
Any competitor wanting to enter must solve the same challenge: how do you produce premium collectibles with reduced inventory exposure? Our pre-order model is the answer — but it requires an owned audience, publisher trust, and operational capability to execute at speed.
04
Community Flywheel Drives CAC to Zero
The Adult Fans of LEGO (AFOL), gaming, and collector communities are deeply active — Reddit, Discord, EuroBricks, Twitch, Steam. Once Fanbrix becomes the trusted brand in these communities, organic discovery replaces paid acquisition. Publisher co-marketing further amplifies at low additional cost.
05
The Fanbrix Platform, Demand Validation Engine
Every vote, waitlist, and drop gives Fanbrix real-time insight into which fandoms are ready to become premium brick collectibles. In Forge, fan-backed demand gives us a stronger data-driven story when approaching publishers. In Studios, it helps us spot emerging or underestimated IP before they become obvious to the broader market. The more campaigns Fanbrix runs, the more proprietary demand data we own, creating a first-mover advantage that becomes harder to replicate over time.
The Bricklayers

Experienced operators
with advisor leverage.

Fanbrix combines licensing, brand-building, creative direction, product development, manufacturing, and strategic advisor support across gaming and entertainment.

Founding Members
Darryl Lai
Co-Founder & CEO
Darryl Lai
Canada
Veteran toy, games, and licensing operator. Led product development, brand strategy, commercial partnerships, and IP programs across entertainment, toys, and consumer products.
David Lam
Chief Marketing Officer
David Lam
Canada
Marketing leader with 25+ years across digital agencies, global brands, and startups. Founder of Rival Schools and former CMO of Damon Motors, where he helped build a $100M+ order book.
Clark Orr
Creative Director
Clark Orr
United States
Creative lead shaping the Fanbrix collector experience, from product vision and world-building to premium packaging, visual direction, and fandom-first storytelling.
Simon Chiang
Operations & Manufacturing
Simon Chiang
Hong Kong
Asia-based operations and production lead supporting sourcing, QA/QC, supplier coordination, production execution, and manufacturing readiness.
Strategic Advisors
Peter Levin
Strategic Advisor
Peter Levin
Griffin Gaming Partners
Managing Director at Griffin Gaming Partners. Advising on gaming publisher relationships, investor positioning, and scaling a multi-IP platform.
Russell Binder
Strategic Advisor
Russell Binder
Striker Entertainment
Founder of Striker Entertainment. Advising on IP strategy, licensing structure, entertainment partnerships, and high-value franchise opportunities.
The Exit

Built for
strategic
acquisition.

🏭
Major Toy Manufacturer
Expanding into adult gaming + D2C. Fanbrix brings them a proven IP pipeline, a collector audience, and D2C infrastructure they couldn't build themselves.
🎮
Global Gaming Publisher
Acquires Fanbrix and gains a ready-built physical merch engine across their entire IP catalogue — with an owned collector audience and no retail middleman.
💼
Growth-Stage Acquisition Fund
A profitable, category-defining D2C brand with strong unit economics, multi-IP revenue streams, and a defensible community moat. Clean exit story with strong EBITDA and a defensible collector moat.
68
Drops planned by Year 5
Multiple fandoms · Multiple IPs
D2C
Owned customer data
No retail middleman · No algorithm dependency
3 ×
Revenue streams compounding
Core · Forge · Studios
Full financial model shared post-qualification →
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The next era of
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